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"A
Message To Garcia" was written by Elbert
Hubbard in 1899. It is a true account of a
heroic mission to get a message from then
President McKinley to the Cuban insurgent,
General Garcia during the Spanish-American
war. The story became an overnight success
and a classic of business literature. It is
a story that is still current and insightful
200 years later. |
In
all this Cuban business there is one man stands
out on the horizon of my memory like Mars at perihelion.
When war broke out between Spain and the United
States, it was very necessary to communicate quickly
with the leader of the Insurgents. Garcia was
somewhere in the mountain fastnesses of Cuba -
no one knew where. No mail or telegraph could
reach him. The President must secure his co-operation,
and quickly.
What
to do!
Someone
said to the President, "There's a fellow by the
name of Rowan will find Garcia for you, if anybody
can."
Rowan
was sent for and given a letter to be delivered
to Garcia. How "the fellow by name of Rowan" took
the letter, sealed it up in an oil-skin pouch,
strapped it over his heart, in four days landed
by night off the coast of Cuba from an open boat,
disappeared into the jungle, and in three weeks
came out on the other side of the island, having
traversed a hostile country on foot, and having
delivered his letter to Garcia, are things I have
no special desire now to tell in detail.
The
point I wish to make is this: McKinley gave Rowan
a letter to be delivered to Garcia; Rowan took
the letter and did not ask, "Where is he at?"
By the Eternal! There is a man whose form should
be cast in deathless bronze and the statue placed
in every college in the land. It is not book-learning
young men need, nor instruction about this or
that, but a stiffening of the vertebrae which
will cause them to be loyal to a trust, to act
promptly, concentrate their energies; do the thing
- "carry a message to Garcia!"
General
Garcia is dead now, but there are other Garcias.
No
man, who has endeavored to carry out an enterprise
where many hands were needed, but has been well-nigh
appalled at times by the imbecility of the average
man - the inability or unwillingness to concentrate
on a thing and do it. Slipshod assistance, foolish
inattention, dowdy indifference, and half-hearted
work seem the rule; and no man succeeds, unless
by hook or crook, or threat, he forces or bribes
other men to assist him; or mayhap, God in His
goodness performs a miracle, and sends him an
Angel of Light for an assistant. You, reader,
put this matter to a test: You are sitting now
in your office -six clerks are within your call.
Summon any one and make this request: "Please
look in the encyclopedia and make a brief memorandum
for me concerning the life of Corregio."
Will
the clerk quietly say, "Yes, sir," and go do the
task?
On
your life, he will not. He will look at you out
of a fishy eye, and ask one or more of the following
questions:
Who
was he?
Which
encyclopedia?
Where
is the encyclopedia?
Was
I hired for that?
Don't
you mean Bismarck?
What's
the matter with Charlie doing it?
Is
he dead?
Is
there any hurry?
Shan't
I bring you the book and let you look it up yourself?
What
do you want to know for?
And
I will lay you ten to one that after you have
answered the questions, and explained how to find
the information, and why you want it, the clerk
will go off and get one of the other clerks to
help him find Garcia - and then come back and
tell you there is no such man. Of course I may
lose my bet, but according to the Law of Average,
I will not.
Now
if you are wise you will not bother to explain
to your "assistant" that Corregio is indexed under
the C's, not in the K's, but you will smile sweetly
and say, "Never mind," and go look it up yourself.
And
this incapacity for independent action, this moral
stupidity, this infirmity of the will, this unwillingness
to cheerfully catch hold and lift, are the things
that put pure socialism so far into the future.
If men will not act for themselves, what will
they do when the benefit of their effort is for
all? A first mate with knotted club seems necessary;
and the dread of getting "the bounce" Saturday
night holds many a worker in his place.
Advertise
for a stenographer, and nine times out of ten
who apply can neither spell nor punctuate - and
do not think it necessary to.
Can
such a one write a letter to Garcia?
"You
see that bookkeeper," said the foreman to me in
a large factory.
"Yes,
what about him?"
"Well,
he's a fine accountant, but if I'd send him to
town on an errand, he might accomplish the errand
all right, and, on the other hand, might stop
at four saloons on the way, and when he got to
Main Street, would forget what he had been sent
for."
Can
such a man be entrusted to carry a message to
Garcia?
We
have recently been hearing much maudlin sympathy
expressed for the "down-trodden denizen of the
sweat shop" and the "homeless wanderer searching
for honest employment," and with it all often
go many hard words for the men in power.
Nothing
is said about the employer who grows old before
his time in a vain attempt to get frowsy ne'er-do-wells
to do intelligent work; and his long patient striving
with "help" that does nothing but loaf when his
back is turned. In every store and factory there
is a constant weeding-out process going on. The
employer is constantly sending away "help" that
have shown their incapacity to further the interests
of the business, and others are being taken on.
No matter how good times are, this sorting continues,
only if times are hard and work is scarce, this
sorting is done finer - but out and forever out,
the incompetent and unworthy go. It is the survival
of the fittest. self-interest prompts every employer
to keep the best-those who can carry a message
to Garcia.
I
know one man of really brilliant parts who has
not the ability to manage a business of his own,
and yet who is absolutely worthless to anyone
else, because he carries with him constantly the
insane suspicion that his employer is oppressing,
or intending to oppress, him. He can not give
orders, and he will not receive them. Should a
message be given him to take to Garcia, his answer
would probably be, "Take it yourself."
Tonight
this man walks the streets looking for work, the
wind whistling through his threadbare coat. No
one who knows him dare employ him, for he is a
regular firebrand of discontent. He is impervious
to reason, and the only thing that can impress
him is the toe of a thick-soled No. 9 boot.
Of
course I know that one so morally deformed is
no less to be pitied than a physical cripple;
but in your pitying, let us drop a tear, too,
for the men who are striving to carry on a great
enterprise, whose working hours are not limited
by the whistle, and whose hair is fast turning
white through the struggle to hold the line in
dowdy indifference, slipshod imbecility, and the
heartless ingratitude which, but for their enterprise,
would be both hungry and homeless.
Have
I put the matter too strongly? Possibly I have;
but when all the world has gone a-slumming I wish
to speak a word of sympathy for the man who succeeds
- the man who, against great odds, has directed
the efforts of others, and, having succeeded,
finds there's nothing in it: nothing but bare
board and clothes.
I
have carried a dinner-pail and worked for a day's
wages, and I have also been an employer of labor,
and I know there is something to be said on both
sides. There is no excellence, per se, in poverty;
rags are no recommendation; and all employers
are not rapacious and high-handed, any more than
all poor men are virtuous.
My
heart goes out to the man who does his work when
the "boss" is away, as well as when he is home.
And the man who, when given a letter for Garcia,
quietly takes the missive, without asking any
idiotic questions, and with no lurking intention
of chucking it into the nearest sewer, or of doing
aught else but deliver it, never gets "laid off,"
nor has to go on strike for higher wages. Civilization
is one long anxious search for just such individuals.
Anything such a man asks will be granted; his
kind is so rare that no employer can afford to
let him go. He is wanted in every city, town,
and village - in every office, shop, store and
factory. The world cries out for such; he is needed,
and needed badly - the man who can carry a message
to Garcia


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